The good, the bad and the Millennial

Firstly, what is a Millennial? Millennials, (also referred to as Generation Y) are the demographic cohort following Generation X. There are no precise dates when Generation Y starts, but it’s somewhere between the early 1980s and the early 2000s. And generally, Millennials have a bad rep. They are lazy, entitled narcissists, selfish and shallow. But is that really the case? Haven’t other generation done exactly the same with previous generations? Didn’t Generation X get called lazy, arrogant and “know-it-alls” by the Baby Boomers?

So what are these Gen Y-ers really all about then and what does it mean for organisations when hiring them? Considering that by 2025, Millennials will make up more than 75% of the workforce, this is a question that can’t be ignored and let’s face it – they aren’t that bad…

Millennials are:

Tech-Savvy -(for now) the most tech-savvy generation that grew up with technology and know exactly know what they want from it. Generation Z is likely to overtake them eventually.

What does this mean for you when hiring a Gen Y-er?

Your company must stay up to date with technology and offer them BYOD options where possible. Millennials will use all available devices to get the work done – they are not lazy – they just work smarter.

Multitaskers -they are multitasking-pros and have no problem juggling many responsibilities at the same time. However, they are easily distracted, especially by social media.

What does this mean for you when hiring a Gen Y-er?

Millennials need to know where they stand. Be upfront about your expectations and establish daily and weekly goals.

Connected -Millennials know everything there is to know about social media – they grew up with it – they are the experts.

What does this mean for you when hiring a Gen Y-er?

Have social presence or Millennials will think your company is irrelevant. Use their resources to help with your social media strategy.

Whatever it is you think of Millennials – they are here to stay and they will influence how organisations work.

In the next post I will cover what it is Millennials want from YOU.

George Georgiou

Sales Director

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